The 15 Best Athleisure and Fitness Deals for Black Friday

fitness, apparel, athleisure

Heather Hazzan

The biggest shopping week of the year is upon us—get your lists and gift guides out! Black Friday is the perfect time to refresh your activewear collection (or start one!) and stock up on fitness accessories, because we all know that wearing new gear makes it just a little easier to make it to that 7 a.m. class. We’re eyeing the flattering styles on sale at Good American and Bandier, a rare sale from the workout recovery aficionados at Theragun, deep discounts at Nordstrom Rack, and more. Make sure to keep checking back here, where we’ll be updating the best Black Friday and Cyber Monday sales as they roll in.

All products featured on SELF are independently selected by our editors. If you buy something through our retail links, we may earn an affiliate commission.

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We found lots of activewear on sale at Nordstrom’s Cyber Sale, whether you’re looking for Nike running shoes, a new Hydroflask, or these best-selling high-waisted leggings. Shop our favorite picks from the sale here before the sale ends on December 2.

Buy it: Zella Live-In High Waist Leggings, $39 (originally $59),

Theragun massage device


Theragun, the brand that changed at-home workout recovery, is offering up to $200 off all percussive massage devices from now until December 4, including the Theragun G3 Pro (quieter and sleeker than its predecessors), which received a Fitness Award this year.

Buy it: Theragun G3 Pro, $299 (originally $399),

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Whether you’re searching for new winter sports gear or are just tired of your years-old coat, Columbia has you covered. Almost everything is on sale in-store and online from now until December 3. The brand also has select doorbusters deals for 50 percent off while supplies last, like this super warm down jacket.

Currently available in sizes XS to XL.

Buy it: Apres Arson II Long Down Jacket, $150 (originally $300),

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Nike is clearing out plenty of inventory for Black Friday and Cyber Monday, making it the perfect time to refresh your footwear. From now until November 30, take an extra 25 percent off clearance items with the code SEASONMVP.

Currently available in sizes 5 to 12.

Buy it: Nike Air VaporMax Flyknit 3, $105 (originally $190),

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The outdoors enthusiasts at Backcountry are offering up to 50 percent off on select items from November 28 until December 2, including picks from brands like Patagonia, The North Face, Sorel, and Arc’teryx. Stock up on all your winter necessities while they’re on deep discount.

Currently available in sizes XXS to XXL.

Buy it: Patagonia Nano Puff Insulated Jacket, $140 (originally $199),

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The online giant has quite a few Black Friday deals. Here are three standouts: take up to 50 percent on Lands’ End clothing and accessories; 35 percent off Adidas shoes, clothing, and accessories; and 35 percent off Herschel backpacks, wallets, hip packs, and more. The fanny packs from Herschel are perfect for long winter walks and runs, when you need to stash your phone, tissues, and chapstick but don’t want to carry it.

Buy it: Herschel Fourteen Fanny Pack, $16 (originally $25),

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Activewear retailer Bandier is offering 25 percent off sitewide from today until December 2, with some notable exclusions like the Theragun (sadly) and anything from Mackage, White & Warren, and Agolde. You will find discounts on brands like Beyond Yoga, Girlfriend Collective, New Balance, P.E. Nation, and more, plus accessories from S’well and Supergoop!

Currently available in sizes XS to XL.

Buy it: P.E. Nation Restart Hoodie, $113 (originally $150),

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Universal Standard

The size-inclusive retailer with an expanding activewear line, Universal Standard, is offering a three for $210 deal on November 29. Select pieces will be a part of the sale, including the Geneva Dress, a universally cozy and flattering short-sleeve midi.

Currently available in sizes 00 to 4XL.

Buy it: Geneva Dress, $120,

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Dagne Dover

If you’re in the market for a new gym bag, weekender, or work bag, Dagne Dover has you covered. From now until December 4, the brand is offering 20 percent off sitewide. We love the neoprene Landon Carryall, one of this year’s Fitness Awards winners, as a bag that can transition from the gym to the office.

Buy it: Landon Carryall, $124 (originally $155),

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Nordstrom Rack

Brands like Champion, Adidas, Free People, Outdoor Voices, Electric Yoga, and more are part of Nordstrom Rack’s incredible holiday sale. From now until November 29, everything in the clearance section is an additional 50 percent off. You’ll likely find better markdowns at Nordstrom Rack than lots of other places (shhhh, we didn’t tell you that).

Currently available in sizes XS to L.

Buy it: Free People Movement Moonlight Reflective Jacket, $28 (originally $148),

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Though Spanx is best known for its shapewear, it stocks some exceptional compressive activewear, as well. Right now, everything at Spanx is  20 percent off plus free shipping, which includes this glossy pair of leggings that were our favorite athleisure picks at this year’s Fitness Awards.

Available in sizes XS to 3X.

Buy it: Spanx Every.Wear Gloss Panel Pocket Leggings, $95 (originally $118),

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Reebok is offering 40 percent off across the site today, plus an extra 50 percent off sale items. We spotted their classic Club C sneakers in the sale bin, which are comfy and office-appropriate.

Currently available in sizes 5 to 16.5.

Buy it: Club C 1985 TV Shoes, $54 (originally $90),

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Good American

The Kardashian-approved brand Good American is near and dear to our hearts, and between today and December 2, the brand is offering 25 percent off site-wide, plus free shipping on orders over $99. We’re eying these animal-print leggings that are both stylish and functional for a sweaty workout.

Currently available in sizes XS to 2XL.

Buy it: The Electric Feel Legging, $97 (originally $129),

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Athleta is offering 20 percent off purchases today through December 2 in-store and online, including best-sellers like their conscious crop top (which doubles as a bra). What’s more, between Black Friday and December 1, shoppers who spend $100 will be rewarded with a $25 Athleta shop card to use in December. 

Currently available in sizes XXS to XL.

Buy it: Conscious Crop, $47 (originally $59),

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Gaiam, the beloved yoga and meditation brand, is offering 30 percent off site-wide from now through Black Friday when you enter the code BLACKFRIDAY30 at checkout. It’s a good time to stock up on any of their high-quality blocks, mats, straps, and meditation cushions.

Buy it: Cork Yoga Brick, $10 (originally $15),